This video and step-by-step article will walk you through the Pricing page and show you how to understand and use all the available information to make informed pricing decisions.
1. Go to your Pricing page.
You will see pricing for each SKU in your inventory. If you have already priced and listed items on your Stock List, you will see the current low and list prices in gray above the pricing editor.
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The list price is what your customers will see on your website.
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They will not see the low price.
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The low price ensures that no one from your team can sell any item below that price.
2. You will see data under the Current section.
This section shows:
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The number of these items that you have available
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The number of items you have booked
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How many offers you have for these items right now
3. You will see Demand information to the left.
By default, data will show for the past 7 days plus today. This section contains valuable information that will help you make pricing decisions, including:
- Average price booked
- Average cost booked
- Margin
- Actual amounts for items booked, offered and shipped
4. Click on the lightning bolt next to Average Price Booked to see more detail.
5. In the Demand chart pop-up, you will see how your items performed at different pricing levels.
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In this example, at $395, you booked 40 and shipped 19 devices.
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At $393, you got 21 offers.
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The percentages (25%, 50%, 100%) are telling you that, if sales stay the same as in the last 7 days, you could sell that percentage of your current available inventory at the respective price or higher.
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If you are interested in turning your inventory faster, you may decide you want to price the item closer to the lower price on the scale.
6. Add multiple advanced filters to drill down.
Let’s say you wanted to find items that are moving slow. Click +New to get started.
7. Click on Advance Filters.
8. You could select items where the Days to Sell is greater than 20.
9. Then you could add a second filter where Availability is greater than 50.
10. Now, you will only see items that you have a lot of, and that are moving slow. You might want to drop the price on these.
11. On your Pricing page, you can edit the low and list price on individual items.
12. Click on Publish Draft.
13. Click on Confirm to publish your changes.
14. The Unpriced tab shows items that you need to price.
15. The Changes tab shows pricing changes you have made.
16. You can also make pricing changes in bulk with a spreadsheet upload. Click Export to download your inventory list.
17. Update pricing on the spreadsheet.
18. Re-import your spreadsheet.
19. Browse your computer or drag and drop your file and upload it.
20. Review any errors, warnings, and changes your import will make. Click Save Changes, and you will see a confirmation of your pricing changes.